Back to Home

project details

TRACE

MobileSocialPrivacy
TRACE hero
RoleCo-Founder
Year2025
StatusIn Development
TRACE logo
01

What Was Broken

Keeping up with friends at a distance feels like work. Group chats are noisy, text updates feel robotic, and nobody actually reads long messages. The result: people drift apart not because they don't care, but because the tools make connection feel like effort.

In Development

currently building v1

02

What I Bet On

That the right format changes everything. Short videos feel alive in a way text never does — but public social media adds performance pressure. We bet on combining TikTok-style viewing with WhatsApp-style privacy: every video is only visible to the specific group it's shared with.

We didn't want another social network. We wanted a way to actually feel present in each other's lives.

Gaia Rebai

03

What Happened

Currently in active development. Architecture rebuilt from scratch after an initial AI-generated codebase proved too unstable — now running a cleaner Supabase-first stack.